The County of Dufferin is an upper tier municipality which sits on the fringe of the Greater Toronto Area, about 100 km northwest of Toronto. It is largely a rural county with three urban settlement areas. The region is well known for its rivers, rolling hills and excellent outdoor recreation opportunities. The UNESCO World Biosphere Reserve, the Niagara Escarpment and the world famous Bruce Trail, run through Dufferin offering spectacular vistas and hiking opportunities. Home to over 61,000 residents the area boasts fabulous restaurants, shopping and amenities. We are currently recruiting for a:
Reporting to the Director of Development and Tourism, the Tourism Manager is responsible for carrying out duties that support the development of Dufferin County’s position as a tourism destination. The position works closely with tourism stakeholders, residents, community representatives and municipal bodies throughout the County, bringing together the various facets of tourism in the region (arts and culture, nature and the outdoors, agritourism) to expand the local visitor economy.
What you’ll do
What you’ll bring
- Build relationships with Dufferin County businesses, conceptualize and create tourism development training toolkits, lead “tourism readiness” training initiatives and support tourism product development;
- Work with our member municipalities to identify tourism development opportunities and implement tourism initiatives within the County;
- Participate in Economic Development Committee meetings and provide updates to member-municipalities on tourism programming;
- Develop and carry-out annual marketing strategies, including a content development plan, for the purposes of promoting regional stakeholders, events & attractions to target markets and building Dufferin County brand awareness;
- Provide general management and oversight of the Museum of Dufferin and staff consisting of 5 fulltime staff, 2 part time staff, interns and volunteers;
- Oversee and be responsible for budgeting, financial administration, reporting and accounting;
- Perform other related tasks as assigned.
- Post-secondary degree in tourism, hospitality, recreation, leisure studies, or community economic development;
- 5 years’ experience working in tourism or a related industry;
- 3 to 5 years’ experience in a progressive managerial role within the public sector or equivalent;
- Assets for the position include an Economic Development designation (completed or in progress), courses in economic development and/or project management, knowledge of local and regional tourism potential and opportunities, and/or management experience in a heritage or cultural services environment;
- Demonstrated ability to develop and foster internal and external relationships;
- Experience in project management, marketing, and customer service;
- Advanced knowledge of Microsoft Office and social media platforms;
- Excellent oral, written, and visual presentation skills;
- A valid “G” Driver’s License and access to a reliable vehicle.
What we can offer YOU!
- A competitive hourly wage ranging between $45.92 – $53.71;
- Comprehensive health benefits and enrollment in a defined benefit pension plan;
- Access to an Employee and Family Assistance Program;
- A supportive and collaborative work environment.
Ready to apply?
Interested applicants are invited to submit a resume and cover letter before the closing date and time to: firstname.lastname@example.org
As an equal opportunity employer, we seek to attract, develop, and retain highly talented employees with diverse identities and backgrounds, allowing us to benefit from a wide variety of experiences and perspectives. We are committed to creating a workplace that is inclusive for all.
All applicants are thanked for their interest, but only those selected for an interview will receive a response. Information collected will be used in accordance with the Municipal Freedom of Information and Protection of Privacy Act for the purpose of job selection and will not be used for any other reason. Accommodations are available for all parts of the recruitment process. Applicants need to make their needs known in advance.